Young Communications Professional
Public Relations and Communications | Greater Los Angeles Area, US
Brittany recently graduated from Boston University with a degree in Public Relations and a minor in History.
Public relations and marketing enthusiast with both in-house and agency experience. Particularly interested in entertainment and sports industry. Broad range of experience in event planning, media relations, partnership outreach, market research, media reporting, brand strategy & development, and sports marketing.
Feb
2012 - Present
Consumer and Brand Marketing Practice / Burson-Marsteller
Sept
2011 -
Dec
2011
Public Relations Intern / Elevate Communications
Client Experience: Sun Life Financial, Boston Celtic Paul Pierce, Fenway Sports Group, The Boston Globe
-Managed media lists, speaking and award programs and editorial calendar opportunities
-Developed PR materials, including pitch letters, press releases, media advisories, and executive biographies
-Researched, planned, implemented, and staffed special events
-Generated media (i.e. research, coverage analysis, list development, follow up outreach)
-Compiled comprehensive coverage reports on client news with media analysis (i.e. clips, media reports)
-Managed administrative tasks, including weekly dashboards and monthly activity reports
May
2011 -
Dec
2011
Vice President of Public Relations / Boston University Panhellenic Council
-Create & print promotional material (i.e. informational pamphlets, bags, flyers, posters, pens, post-it notes, etc.)
-Manage Twitter, Facebook & BU Greek Life website
-Oversee & govern all Boston Universities sororities’ public relations departments
May
2011 -
Dec
2011
President / Order of Omega
-Served as President of Boston University's Greek honor society
-Called and presided at all regular and special meetings of the Chapter
-Called and presided at all Executive Board meetings
-Reviewed, approved, and signed all the Chapter's checks and contracts
-Maintained President's file (included Constitution, Bylaws, Standing Rules, current budget, etc.)
May
2011 -
Aug
2011
Telefund Caller / Boston University Alumni Relations
-Informed current students and alumni of current campaigns and events (i.e. alumni colleges, class reunions)
-Fundraised for all of Boston University’s accounts and funds
Jan
2011 -
Jun
2011
Marketing and Public Relations Intern / Gucci
-Developed ideas for in-store events (i.e. incorporated fundraising for charities in the greater Boston area)
-Compiled research for local client outreach
-Assisted in managing store inventory & cataloguing deliveries from Italy
Aug
2010 -
Dec
2010
Xbox 360 Brand Ambassador / Mr Youth
-Generated brand awareness through material distribution, online & offline initiatives on campus
-Partnered with student groups on campus to promote & execute 3 buzz-worthy events that engage attendees with Xbox 360 & Kinect for Xbox 360
-Drove traffic to the Kinect for Xbox 360 brand site
-Generated campus/local press
Dec
2009 -
Dec
2010
Public Relations Vice President / Gamma Phi Beta Sorority at Boston University
-Coordinated & advertised the sorority’s philanthropy, alumni relations, and professional events
-Managed Twitter, Facebook, and GammaPhiBeta.org accounts
-Oversaw the organization’s general impact on campus and in the Boston community
Jun
2010 -
Aug
2010
Talent and Casting Intern / Nickelodeon Animation Studios
-Assisted in all parts of audition process
-Helped manage existing talent (i.e. Comic-con panel & signing, birthday gifts, Children’s Hospital charity visit)
-Took Nick classes on postproduction, storyboarding, how to pitch a show, production, networking, etc.
Mar
2010 -
Jul
2010
Marketing Intern & Brand Ambassador / ABC Family
-Promoted & hosted events on college campus to promote ABC Family & its television programs
-Managed grassroots, guerrilla marketing
-Maintained online social networking & messaging about ABCF properties, releases & premieres (via Facebook, MySpace, Twitter, etc.)
-Conducted weekly research projects & provided feedback about what worked in the competitive market
Jan
2010 -
May
2010
Assistant Financial Vice President / Gamma Phi Beta Sorority at Boston University